Where EV Charging
Meets
Retail Innovation

Charging That Delivers Value - Not Just Energy.

Who we are

We are a vertically integrated EV charging deep-tech company — which means we design, engineer, and manufacture every core component of our technology in-house.

From power modules to software systems, we control the entire stack to deliver maximum reliability, customization, and long-term profitability.

We’re redefining EV charging as more than just energy delivery

We see it as a dynamic retail touchpoint that unites convenience, commerce, and technology — helping forward-thinking operators capture the full value of the EV transition.

In-house Design & Manufacturing
Ultra-Fast Charging (60–720 kW)
Smart Retail + Payment Ecosystem
Proven on 7+ Markets

From day one, our mission has been clear:

Build a better, more valuable EV charging experience for all stakeholders.

Award-Winning Design & Engineering

GOOD DESIGN 2020, GOOD DESIGN 2022, GOOD DESIGN 2023, Eagle of Innovation by Rzeczpospolita

Every milestone 
is part of a bigger mission

2017

Establishment of Euroloop

Company founded after winning Elon Musk’s Hyperloop competition (SpaceX).
Foundation of a technology-first innovation culture.

2021

World’s First Silicon Carbide-Based DC Charger for Passenger EVs

Product Innovation: Launch of the world’s first silicon carbide (SiC)-based DC charger under the WILLBERT brand.
First charger unit (150 kW) installed.

2022

S-HUB System Premiere

Launch of Premiere of S-HUB, a smart power-sharing DC charging system.

2023

HAWKe System Launched with Commercial Deployment of PayBERT

Introduction of HAWKe: software suite for managing charging hubs.

2023

First 600 kW S-HUB

600 kW deployment in Belgium.

2023

Eichrecht Certification

Amber I certified under Eichrecht compliance regulations. (April 2023)

2023

Investment from ORLEN VC

Strategic funding secured to scale innovation and growth.

2024

S-HUB Patent Granted

Patent awarded for the S-HUB charger networking system connecting standalone chargers into a unified network.

What we do

WILLBERT is a vertically integrated EV charging platform that provides an in-charger shopping experience, transforming charging stations into high-margin profit centers.

Unlike traditional charging solutions limited to energy delivery, WILLBERT offers a full hardware and software ecosystem that enables direct payments, retail integration, ad monetization, and real-time insights—enhancing customer experience while maximizing profitability.

EV Charging Is Still Missing the Bigger Picture

Most chargers on the market do just one thing—deliver electricity. They ignore the captive audience and revenue potential sitting idle during each charging session. This leads to underperforming stations and missed sales for retailers.

WILLBERT Solves What Traditional Chargers Leave Behind

We reimagine charging as a moment of opportunity. Every session becomes a digital storefront, with embedded payments, product upselling, and dynamic advertising—all managed through a seamless interface.

EV Charging Is Still Missing the Bigger Picture

Traditional Charger

Energy delivery only

Upselling Opportunities

Retail Integration

Ads Display

Data Analytics

Seamless Payments

WILLBERT Solves What Traditional Chargers Leave Behind

WILLBERT Charger

Energy delivery

Upselling Opportunities

Retail Integration

Ads Display

Data Analytics

Seamless Payments

The Willbert Ecosystem

A Fully Integrated 
EV Retail Ecosystem

WILLBERT’s end-to-end solution is built from the ground up to empower retail locations. At its core is the Amber II S-HUB - our award-winning ultra-fast modular DC charger. Paired with our HAWKe software platform, retailers unlock new value from every watt delivered.